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Tiki Central / Tiki Drinks and Food / Trader Vic's Rums

Post #19287 by SugarCaddyDaddy on Mon, Jan 13, 2003 12:26 PM

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I was looking over the TraderVics.com site and was reading the history/info on the Mai Tai,
http://tradervics.com/maitai1.htm
and it gives the evolution of Trader Vics Mai Tai recipe, and at the very bottom it gives the "Present Day Formula of the Mai Tai". In it, it shows 3 ingredients:
2 ounces Trader Vic's Premium Gold Rum
4 ounces Trader Vic's Mai Tai Mix
Juice of one large lime

Trader Vic's Rum?
I've NEVER seen Trader Vic's Rum. I always ask the clerk at just about every liquor store I go to if Trader Vic's makes anything in the drink line other than mixes and always get the same answer: "no, I've never seen one"....so I pick up the phone and call Trader Vic's direct (1-877-762-4824)...

I speak to Gayle Barber and she tells me the following information:
Trader Vic's has had rum out for a little over 2 years (actually it's name is licensed out to a "manufacturer" to produce it). Trader Vic's Restaurants uses all of the rums, but no one really notices that the bartenders are pulling out TV's labeled rums.

The Trader Vic's Rums out now:

  • Premium Gold
  • Silver
  • Spiced
  • Dark

Soon to be released: Trader Vic's Mai Tai Rum!

I was totally shocked (and excited)! Why? Well, I've scanned just about every post here at TikiCentral that had the word "RUM" and not one mention of Trader Vic's Rum! Yes, there's mention of just about every other rum, but not Trader Vic's!

Gayle gave me a distributor in California to call (which I did) to find out what stores carries the TVRum line. I called and left a message, and am waiting for a call back. I will edit and update this post as soon as I hear back from the distributor.

Now note that the information I get will be for Southern California, so those of you outside of my area will probably need to call Trader Vic's direct for YOUR local distributor.
Remember the DISTRIBUTOR doesn't sell direct to the public, they can only give you a list of stores that carry what they DISTRIBUTE.

more info to follow...

[ Edited by: SugarCaddydaddy on 2003-01-13 12:50 ]