Post #218354 by Kaikaina on Thu, Mar 2, 2006 5:11 AM

Growing up, my family owned a diner. For 20 years or more, the only sign was a painted board about 14" x 24" that leaned against the front window. The only advertising was word of mouth, which many argue is the best form of advertising there is. This was not a destination restaurant however - it was a diner located in an alley downtown. I'm not sure that a sign would have helped much. The diner was like a little secret that people wanted to share with their friends. Unfortunately, sometimes the secret is kept too long, and great little bars and restaurants don't get the attention they deserve, and are forced to close. If I were to open a restaurant or a bar, I would definitely have a sign. And a drink menu. And a sterile laboratory where I could produce my fizzy lifting drink. Of course, OSHA regulations would require that I put a cover over the sharp exhaust fan blades at the top of my tower in case that meddling Charlie and his grandfather came by...