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Beyond Tiki, Bilge, and Test / Beyond Tiki / Send me to Los Angeles, get a cake

Post #43323 by tikifish on Thu, Jul 17, 2003 5:47 AM

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T

Don't do market research! aaaahhhhhhh!
If you thought those of us in advertising have sold our souls to the devil, market research people have not only sold their souls, they have asked a focus group which way they should sell them, what colour they should be, and if their souls would be more saleable a new and improved lemon scent.