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Tiki Central / Tiki Drinks and Food / Vodka history anyone?

Post #602631 by Limbo Lizard on Mon, Aug 15, 2011 8:20 PM

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The article rather agrees:
"But perhaps the greatest marketing coup for [Smirnoff owner] Heublein was a product placement in the first James Bond movie, Dr. No (1962). Dr. No serves Agent 007 a vodka martini, famously “shaken, not stirred,” and the vodka of preference is Smirnoff. It’s a strange way to make the cocktail, according to Jason Wilson, drinks columnist for the Washington Post: “A martini should always be stirred,” he writes. “That’s the only way you can achieve that silky smooth texture and dry martini clearness . . . a shaken martini is a weaker drink.” And don’t get him started on vodka substituting for gin: “There simply is no such thing as a vodka martini. The martini is certainly more of a broad concept than a specific recipe, but the one constant must be gin and vermouth. Beyond correctness, vodka and vermouth is just a terrible match.”