Welcome to the Tiki Central 2.0 Beta. Read the announcement
Tiki Central logo
Celebrating classic and modern Polynesian Pop

Tiki Central / Tiki Drinks and Food / good white rum

Post #727180 by djmont on Tue, Sep 9, 2014 5:35 PM

You are viewing a single post. Click here to view the post in context.
D
djmont posted on Tue, Sep 9, 2014 5:35 PM

My assumption is that Myers's -- which is a Diageo brand -- has enough marketing muscle behind it to crowd Coruba out of the market. Campari now has Coruba in their stable, but doesn't seem to be doing anything with it. They likely face a hard battle trying to get shelf space vs. Myers's.