Post #89489 by Johnny Dollar on Mon, May 3, 2004 7:50 AM

On 2004-04-30 00:57, crataegus wrote:

On 2004-04-29 15:22, Unga Bunga wrote:
It's not official yet, but they are not selling well because of the price (average $50) so they are going to a normal bottle.
The trick is not to open it or wear out the battery. The rum gets above average ratings (I have not tried it). They even commissioned a writer for original music.
Here is a description of the label:

Features a patented "Active Label" that is animated by a backlight, which is activated each time the bottle is lifted, illuminating picture of dancers in sequence and making it appear as if the dancers are moving to it’s original music. Packaged in 750-ml glass bottles, the first 100,000 bottles are hand-numbered and signed by the company chairman.

It's so much fun, though. I don't know if I could stop playing with the bottle. When they debuted Coyopa here in SC in that bottle, I accidentally moved it aside and discovered the music. I kept picking it up and putting it back giggling like a school girl the whole time. One of the stockers was just laughing hysterically with me. I think they were too amused to ask me to purchase it or leave.

i found a bottle of it this weekend, but did not purchase it. it was pretty cool. it didn't have a price but the fella said it was 40-something dollars. i'm pretty sure the technology to light up the label is the same as came out about 5 years ago for aftermarket auto customizing - these phosphorescent strips that are flexible and light up with a 9 volt battery. you coculd conceivably make your car look like it came out of TRON.

but TRON wouldn't be drinking such fine rum, of course...