New Shag Hard Rock Hotel t-shirt on ebay

Has anyone seen this shirt before? It looks way cool. I wanna know how rare it is, any info would be great. I've never seen one of these.
http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=3507606838&category=20149

I bet it's part of the new merch Shag's do'in for Mondo Tiki.