Most bizarre music/commerical pairings? - Beyond Tiki

S stuff-o-rama Tiki Socialite Central Coast of California Joined: Nov 20, 2003 Posts: 757	S stuff-o-rama Posted posted on Tue, Feb 22, 2005 4:17 PM Steve Jones and John Doe were discussing why advertisers feel the need to use such songs instead of composing their own, they both agreed it was for the companies to gain "cool points" to give them street cred. John Doe said he didn't think that Led Zeppelin fans would run out and buy a Cadillac but younger generations will automatically think of Cadillacs every time they hear "Rock n'Roll" which is smart branding. It makes the band cool and the product cool. He said if a band wants to make a buck or two and remind people of their songs and sell a few more records, what difference does it make? I understand that reasoning. The bands end up selling more records than the advertisers actual products. I think the Prozac should use "Psychotherapy" by the Ramones. Or Robert Mitchum's "Thunder Road" for Gas-X :D

Steve Jones and John Doe were discussing why advertisers feel the need to use such songs instead of composing their own, they both agreed it was for the companies to gain "cool points" to give them street cred. John Doe said he didn't think that Led Zeppelin fans would run out and buy a Cadillac but younger generations will automatically think of Cadillacs every time they hear "Rock n'Roll" which is smart branding. It makes the band cool and the product cool. He said if a band wants to make a buck or two and remind people of their songs and sell a few more records, what difference does it make? I understand that reasoning. The bands end up selling more records than the advertisers actual products.

I think the Prozac should use "Psychotherapy" by the Ramones. Or Robert Mitchum's "Thunder Road" for Gas-X :D

Post #142579 by stuff-o-rama on Tue, Feb 22, 2005 4:17 PM