Post #438013 by Kiki von Tiki on Thu, Mar 5, 2009 12:20 PM

I picked the worst possible time economically to start my business, but the best time for me personally. I'm hoping that I'll get some crossover from Tiki to the Rockabilly and Pin-up Girl crowd. I think I can also cross over to a little of the surf crowd as well. I've noticed a specific void that I'm hoping to fill - and by doing that, can pull in some customers that are currently not being served. BUT in order to not go broke on the concept, I'm starting really small, doing a few pieces and seeing what the response will be. It's certainly a crapshoot, but building it a little at a time seems to be the smartest way for me to proceed. I can always gear up and produce commercially if the market picks up.
I'm thinking that the best price point to be in is under $50-$75. That seems like an amount that a lot of people can afford to spend without hardship. My merchandise is also usable, not just decorative, so hopefully that will influence people to buy as well. Just my 2 cents worth. :)