1960 Arthur Lyman Taboo Budweiser Promo - Tiki Music

M Mo-Eye Member Taboo Island, USA Joined: May 17, 2006 Posts: 646	M Mo-Eye Posted posted on Wed, Nov 11, 2009 12:44 AM I found quite an interesting article in an April 25, 1960 issue of Billboard magazine. It states that High Fidelity Recordings has inked a 3 way promo deal with Budweiser involving Arthur Lyman. This only took place in a few states in the west. Budweiser had agreed to program Lyman's Taboo Vol. II on all radio shows where they buy time. The label provided Taboo album covers for the beer distributors, and the brewery's distributors set up Taboo displays in supermarkets using the album covers. Quite an odd combination, but I would love to find a photo of one of the displays!

I found quite an interesting article in an April 25, 1960 issue of Billboard magazine. It states that High Fidelity Recordings has inked a 3 way promo deal with Budweiser involving Arthur Lyman. This only took place in a few states in the west. Budweiser had agreed to program Lyman's Taboo Vol. II on all radio shows where they buy time. The label provided Taboo album covers for the beer distributors, and the brewery's distributors set up Taboo displays in supermarkets using the album covers.

Quite an odd combination, but I would love to find a photo of one of the displays!

Post #493208 by Mo-Eye on Wed, Nov 11, 2009 12:44 AM