Post #736147 by Club Nouméa on Wed, Jan 28, 2015 1:50 AM

PS: There is also this recent coffee table book, which I recall has a few TEAL posters:

http://www.craigpotton.co.nz/store/selling-the-dream

In addition to vintage NZ travel posters, there are fascinating photos, like this one of a New Zealand tourism office in the 1930s:

Tiki travel, 1930s style!

The same publisher has released this related book, which has many vintage New Zealand ads of interest too:

http://www.craigpotton.co.nz/store/promoting-prosperity

Including this Texaco Maori chief ad, by David Payne from the Auckland advertising agency Chandler & Co (1933):

And this Coca Cola ad set in New Zealand, published in Life magazine (1944):

Interestingly, such manifestations of Polynesian and tiki popular culture occurred in New Zealand before they surfaced in the USA....

And interestingly too, the two examples above involve an NZ/US cultural cross-over. Further clues that the tiki pop phenomenon did not necessarily start in California in the 1950s....

Toto, j'ai l'impression que nous ne sommes plus au Kansas !

[ Edited by: Club Nouméa 2015-01-28 04:10 ]