Post #755838 by AceExplorer on Thu, Dec 10, 2015 10:04 AM

Total Wine. I thought about starting a thread about liquor store gripes... I hope this post gets indexed by search engines, and that a Total Wine marketing person reads it. Don't worry, this isn't really bad, so keep reading.

Total Wine sends out coupons during some of the holidays. Today they emailed me coupons -- for wine and beer purchases only. I wish Total Wine would learn to pay more attention to us spirits and cocktail drinkers. We spend a lot of money on our quirky individual tastes, and I can never understand why they reward beer and wine drinkers but not their spirits and mixers drinkers. Another confirmation of my beef with Total Wine is that their selection of bitters is horridly limited for such a large retailer. I often find myself having to drive to other smaller spirits handlers, or mail-ordering bitters and other specialty items. Total Wine really seems to be doing very little to educate, cultivate, and otherwise provide more value to their customers who are into cocktails. To me this is a missed market development opportunity.