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Tiki Central / Locating Tiki / The Copra Room, Long Beach, CA (restaurant)

Post #785170 by HotelCharlieEcho on Mon, Mar 19, 2018 4:56 PM

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Name:The Copra Room
Type:restaurant
Street:740 East Broadway
City:Long Beach
State:CA
Zip:90802
country:USA
Phone:
Status:defunct

Description: Short-lived Poly-pop restaurant and piano bar in downtown Long Beach. Does not appear on Critiki or in Tiki Road Trip.

The Copra Room appears to have opened on or around December 12, 1953, which is the date this ad ran in the Long Beach Independent:

I couldn't find any pictures of either the interior or exterior, aside from the black and white exterior shot used for the above advertisement, re-sized here so you can see what little detail there is:

The Poly-pop connection seems to have been mostly limited to the name and décor. For example, this review from the Independent for June 6, 1954, makes no reference to any Polynesian influence on the menu:


I found very little ephemera, but here's an ash tray with a pretty palm tree logo:

And here's a matchbook with different palm tree art:

They also offered the ubiquitous Poly-pop "fashion show", as indicated in the above review and in this ad from the October 25, 1955 Independent:

They advertised in the Independent throughout the rest of the 1950s, and the ads seem to focus on the musical acts:

By May of 1959, it had been acquired by Hollywood producer Jack Schwarz:

(Mr. Schwarz, by the way, had a relatively colorful life prior to buying the Copra Room: https://en.wikipedia.org/wiki/Jack_Schwarz.)

By June/July of 1960 (maybe to capitalize on the success of Rodgers & Hammerstein's stage success with "The Sound of Music" in 1959?), the house musical act had become a trio called Herman, Hans & Edwin specializing in Swiss "community singing":

And in what has to be one of the more bizarre themed restaurant transitions in history, Herman, Hans & Edwin seem to have been so successful that management actually switched themes to become "Swiss Village" by the time this ad was run in the October 14, 1960 Independent:

The address is currently the location of Panvimarn Thai, a good local Thai restaurant.

[ Edited by: HotelCharlieEcho 2018-03-19 17:51 ]