Post #397070 by little lost tiki on Mon, Jul 28, 2008 8:22 AM

On 2008-07-27 16:26, ETseven wrote:
an astonished LLT giving me stinkeye for my choice of price label fonts :wink:
HodadHank wrote:
Ha! I dug the Soul Train font.

Form FOLLOWS Function,kids..
the Function was to present a readable brief explanation of the painting next to it.....
the font on those pricetags was UNREADABLE!
UNREADABLE=lower sales....
really bad choice....
Half way thru the show
most people were experiencing slurred speech and blurry vision
and focusing on a nametag/pricetag with a bad font
was highly undesirable...
I imagine most folks tried to read it/gave up/then just looked at the art...
I had at least 10 people who loved the "Guardians of the Plumeria"
but they didn't know the title
BECAUSE they couldn't read the tag....
Amateurs...

that's it...
you can have the soapbox back... :)

See y'all Wednesday!
I started a new one for the Tiki mag show
and will be working on it that night....
(i bet the Tiki magazine show will have readable pricetags.....)